Meta Description: Build a stunning author website with these free template kits. Perfect for showcasing your books, connecting with readers, and growing your email list.


Hey, authors!
Let’s talk about your author website. If you’re serious about your writing career, having a professional website isn’t optional—it’s essential. It’s your online HQ, where readers can learn about your books, sign up for your email list, and stay updated on your latest projects.

But here’s the thing: building a website from scratch can feel overwhelming (and expensive). That’s where template kits come in. These pre-designed website layouts make it easy to create a beautiful, functional site—no coding required.

Let’s dive into the best free website template kits for authors and how to use them to build a site you’re proud of. Or, check out 1link you just need a simple universal book linker.


Why You Need an Author Website

Your author website is more than just a “digital business card.” Here’s why it’s a must-have:

  • Showcase Your Books: Highlight your portfolio with detailed book pages.
  • Build Your Brand: Create a cohesive, professional online presence.
  • Connect with Readers: Offer newsletters, updates, and exclusive content.
  • Drive Sales: Link to online retailers or sell books directly from your site.

What to Include on Your Author Website

A great author website should have:

  1. Homepage: Introduce yourself and your books at a glance.
  2. About Page: Share your bio, writing journey, and fun facts.
  3. Books Page: Showcase your books with covers, summaries, and purchase links.
  4. Blog or News Page: Keep readers updated with posts or announcements.
  5. Contact Page: Make it easy for readers, media, and event organizers to reach you.
  6. Email Signup Form: Encourage visitors to join your mailing list.

Best Free Website Template Kits for Authors

1. WordPress Astra Theme

Astra offers lightweight, customizable templates designed for authors and bloggers.

  • Best for: WordPress users who want flexibility and speed.
  • Why it’s great: Works seamlessly with popular page builders like Elementor.
  • Get it here: Astra Templates

2. Squarespace Templates

Squarespace’s drag-and-drop templates are sleek, modern, and perfect for creatives.

  • Best for: Authors who want a polished site with minimal effort.
  • Why it’s great: Built-in SEO tools and eCommerce features.
  • Get it here: Squarespace Templates

3. Wix Author Website Templates

Wix’s intuitive platform offers stunning templates specifically designed for authors.

  • Best for: First-time website builders who want an all-in-one solution.
  • Why it’s great: Easy customization with no coding required.
  • Get it here: Wix Author Templates

4. Elementor Template Kits

Elementor’s drag-and-drop editor and template kits make WordPress websites easy to build.

  • Best for: Authors who love creative control and advanced design features.
  • Why it’s great: Fully customizable with a professional look.
  • Get it here: Elementor Templates

5. Canva Website Templates

Yes, Canva can even help you create a website! These templates are great for single-page author sites.

  • Best for: Simple, one-page sites or promotional pages.
  • Why it’s great: Super easy to design and publish.
  • Get it here: Canva Website Templates

How to Build Your Author Website Using Templates

  1. Choose a Platform: Decide between WordPress, Wix, Squarespace, or another platform based on your needs and tech comfort level.
  2. Pick a Template: Browse the template library and choose one that fits your brand and genre.
  3. Customize Your Site: Add your content, upload images, and tweak the colors and fonts to match your style.
  4. Test Everything: Check your site on desktop and mobile to ensure it looks great everywhere.
  5. Launch and Promote: Share your new website on social media and with your email list.

Pro Tips for Creating a Standout Author Website

  • Focus on Your Books: Make your books the star of your site with eye-catching covers and compelling summaries.
  • Add Social Proof: Include reviews, endorsements, or awards to build credibility.
  • Optimize for Mobile: A huge chunk of web traffic comes from mobile devices—make sure your site looks amazing on phones.
  • Integrate Email Marketing: Use tools like Mailchimp or ConvertKit to grow your email list directly from your site.
  • Keep It Simple: A clean, easy-to-navigate site is always better than a cluttered one.

Common Mistakes to Avoid

  1. Overloading with Widgets: Too many plugins or widgets can slow down your site.
  2. Skipping SEO: Use keywords and meta descriptions to help readers find you online.
  3. Ignoring Maintenance: Regularly update your content, plugins, and themes to keep your site running smoothly.
  4. Lacking CTAs: Always encourage visitors to take action, whether it’s signing up for your newsletter or buying your book.

Final Thoughts: Your Website, Your Story

Your author website is your online home—a place where readers can connect with you and your work. With these free template kits, you can build a beautiful, professional site that represents your brand and helps you grow your audience.

So pick a platform, grab a template, and start building a site you’re proud to share with the world.

You’ve got this. Now go create your online masterpiece!